AUpper Mid
Anthropologie
A global lifestyle brand spanning apparel, accessories, home, beauty and more, with creativity, artistry and immersive retail central to its identity.
Style hub
Bohemian brands
Brands grouped by the reviewed style signal “Bohemian”, with enough coverage to make the collection genuinely useful.
BPremium
ba&sh
A women’s fashion brand founded by Barbara Boccara and Sharon Krief, describing its style as distinctly Parisian and combining freedom of expression with easy, joyful elegance across dresses, denim and accessories.
FUpper Mid
Free People
A women-focused specialty lifestyle brand spanning apparel, shoes, accessories, activewear and beauty with a distinctive bohemian and creative-spirit identity.
JPremium
Johnny Was
A women-focused premium apparel brand with a current first-party assortment spanning dresses, tops, bottoms, outerwear, activewear and swim, using expressive color, pattern and relaxed silhouettes across a broad lifestyle wardrobe.
SPremium
Spell
A Byron Bay-rooted fashion brand known for hand-drawn signature prints, romantic color and print combinations, limited recuts and a distinctly bohemian creative identity.